Hydration Salts for
WORKDAYS
WORKOUTS
WEEKENDS
THIS IS WHAT 'I'M BACK' FEELS LIKE
Because brain fog, sore muscles and hangovers suck.
Engineered in the Netherlands. Stress-tested in NYC.
bool isn’t just another electrolyte product. It combines clinical-strength hydration with natural cognitive enhancers (nootropics).
We worked with scientists to build a formula that handles big-city chaos. Whether it's F-45, 80-hour work weeks or big nights out -- you deserve to bounce back quickly.
electrolytes, upgraded.
We studied 12 leading hydration brands.
Then, we created the perfect formula.
Let the
🗽bool💂
flow thru
you 🦁
TESTED IN
THE WILD
Results from New York,
London & Singapore.
80-hr weeks require a calm and steady energy source, not just caffeine. bool is the difference between staring at a contract and actually understanding it at 2AM.
- Kiyon Hahm, Big Law Associate @ Cravath
I never go out without making sure I have a bool back at home. Absolutely love bool and it helps me feel 100% the next morning.
- Ethan Kovar, Professional Party Animal
Finally, an electrolyte that doesn't taste like ass.
- Zain Yousef, Unemployed (made all his money on crypto)
The 2pm slump is real. I swapped my third cold brew for bool and the brain fog just vanished. No jitters, just pure flow state.
- William Laast, PM @ Zillow
Half Marathons in Singapore humidity are brutal. This is the only electrolyte that keeps me hitting PBs without that heavy, sugary stomach feeling.
- Mady Quek, Fitness Geek
How it works:
OSMOSIS
OSMOSIS
OSMOSIS
noun
/oz-moh-sis/
It’s not just a science word.
It’s our business model.
Your cells have borders. While water waits in line, bool creates a cellular vacuum. Using a precise hypotonic ratio, our formula pulls water and minerals directly into your bloodstream — skipping digestion entirely.
think: An IV drip for your pocket.
PICK YOUR FUEL
Elderflower Lime
2PM Slump Breaker & Focus Booster
Hydration is speed. We use glucose to force-feed electrolytes into your cells. A sharp, botanical lift that hits faster than water alone. No caffeine jitters - just pure, clean flow state.
Rapid Uptake • 45 Cals • Laser Focus
Passionfruit Mango
No More Hangovers & Brain Fog
Don't let last night ruin today. A clinical stack of electrolytes, liver-aiding DHM and nootropic blend to combat hangovers, silence hangxiety and rehydrate you instantly. Zero sugar, zero regret.
Nootropics • 0 Cal • Hangover Support
IMMUNITY BOOSTER
TASTE-TEST WINNER
CALMING AGENTS
SILENCE HANGXIETY
SLUMP BREAKER
IMMUNITY BOOSTER
TASTE-TEST WINNER
CALMING AGENTS
SILENCE HANGXIETY
SLUMP BREAKER
