Hydration Salts for

WORKDAYS

WORKOUTS

WEEKENDS

THIS IS WHAT 'I'M BACK' FEELS LIKE

Because brain fog, sore muscles and hangovers suck.

Engineered in the Netherlands. Stress-tested in NYC.

bool isn’t just another electrolyte product. It combines clinical-strength hydration with natural cognitive enhancers (nootropics).

We worked with scientists to build a formula that handles big-city chaos. Whether it's F-45, 80-hour work weeks or big nights out -- you deserve to bounce back quickly.

electrolytes, upgraded.

We studied 12 leading hydration brands.
Then, we created the perfect formula.


00.

We started with:
5-SALT ELECTROLYTES: Na, K, Ca, Mg, P.

And then added:

01.

NOOTROPICS: L-Theanine & Glycine for calm focus.

02.

RECOVERY AGENTS: DHM & Vitamins for liver/immune support.

03.

PERFECT FLAVOR: lightly carbonated, zero sugar, zero crash.

View Full Ingredients
Full Ingredients

Let the
🗽bool💂
flow thru
you 🦁

TESTED IN
THE WILD

Results from New York,
London & Singapore.

80-hr weeks require a calm and steady energy source, not just caffeine. bool's nootropic blend helps me ride out the tough weeks (yes, even at 2AM...)

- Kiyon Hahm, Big Law Associate @ Cravath

Hangovers fear bool. Took one before passing out and woke up feeling dangerous. The only way to survive the weekend...

- Ethan Kovar, Professional Party Animal

Finally, an electrolyte that doesn't taste like ass.

- Zain Yousef, Unemployed (made all his money on crypto)

Swapped my afternoon cold brew for bool. The brain fog lifts quickly without the caffeine jitters. Game changer and pure flow state.

- William Laast, PM @ Zillow

Half Marathons in Singapore humidity are brutal. This is the only electrolyte that keeps me hitting PBs without that heavy, sugary stomach feeling.

- Mady Quek, Fitness Geek

80-hr weeks require a calm and steady energy source, not just caffeine. bool is the difference between staring at a contract and actually understanding it at 2AM.

- Kiyon Hahm, Big Law Associate @ Cravath

I never go out without making sure I have a bool back at home. Absolutely love bool and it helps me feel 100% the next morning.

- Ethan Kovar, Professional Party Animal

Finally, an electrolyte that doesn't taste like ass.

- Zain Yousef, Unemployed (made all his money on crypto)

The 2pm slump is real. I swapped my third cold brew for bool and the brain fog just vanished. No jitters, just pure flow state.

- William Laast, PM @ Zillow

Half Marathons in Singapore humidity are brutal. This is the only electrolyte that keeps me hitting PBs without that heavy, sugary stomach feeling.

- Mady Quek, Fitness Geek

How it works:

OSMOSIS

OSMOSIS

OSMOSIS

noun

/oz-moh-sis/

It’s not just a science word.
It’s our business model.

Your cells have borders. While water waits in line, bool creates a cellular vacuum. Using a precise hypotonic ratio, our formula pulls water and minerals directly into your bloodstream — skipping digestion entirely.

think: An IV drip for your pocket.

PICK YOUR FUEL

Recovery | Sugar-free

PASSIONFRUIT MANGO

74
Reviews
No More Hangovers & Brain Fog
Don't let last night ruin today. A clinical stack of electrolytes, liver-aiding DHM and nootropic blend to combat hangovers, silence hangxiety and rehydrate you instantly. Zero sugar, zero regret.
Nootropics • 0 Cal • Hangover Support
Energy | Glucose-powered

ELDERFLOWER LIME

112
Reviews
2PM Slump Breaker & Focus Booster
Hydration is speed. We use glucose to force-feed electrolytes into your cells. A sharp, botanical lift that hits faster than water alone. No caffeine jitters - just pure, clean flow state.
Rapid Uptake • 45 Cals • Laser Focus
ENJOY

BuilT different

- 9 out of 10 bool users feel the difference in under 30 minutes.

- 94% said bool significantly improved next-day recovery.

- bool’s sodium-to-potassium ratio: 3× more optimized than   the market average.

- Developed with scientists. Perfected in the party scene.

BUY

IMMUNITY BOOSTER

TASTE-TEST WINNER

CALMING AGENTS

SILENCE HANGXIETY

SLUMP BREAKER

IMMUNITY BOOSTER

TASTE-TEST WINNER

CALMING AGENTS

SILENCE HANGXIETY

SLUMP BREAKER